Dana Landing×Fishing Syndicate
Angler battling a fish at sunset off the San Diego coast
Dana Landing×Fishing Syndicate

Fishing Syndicate at Dana Landing

Performance-driven rods and gear trusted on the water — now available through Dana Landing in Mission Bay, San Diego.

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West Coast Tested
Built by Anglers
Premium Engineering
Mission Bay Trusted

The Partnership

Two San Diego Names. One Mission.

Dana Landing has been the launching point for Mission Bay anglers for decades — a one-stop shop for tackle, bait, fuel, and the kind of advice you can only get from people who fish every weekend.

Fishing Syndicate builds rods the way anglers want them built — from the icy halibut grounds of Alaska to the surface-iron bites of Baja. Lifelong fishermen. No shortcuts.

Bringing them under one roof means San Diego anglers get premium West Coast performance gear, backed by the local trust and tackle expertise that built Dana Landing.

Sportfishing boat off the San Diego coast at dawn

Why this works

Local trust. Elite performance.

Built for Real Fishing Conditions

Every blank tested in Pacific water — kelp lines, deep drops, and offshore canyons.

Trusted Local Expertise

Dana Landing's crew lives the bite reports. Get matched to the right gear, every time.

Premium Engineering

High-modulus graphite, S-Glass, and composite blanks engineered by lifelong anglers.

Performance-Tested Gear

From inshore calicos to offshore yellowfin — purpose-built series, not one-size-fits-all.

The Lineup

Featured Fishing Syndicate Gear

Hand-picked rods, apparel, and accessories from the full Fishing Syndicate catalog. Every product links direct to checkout.

All-Purpose Composite Series (Casting)
Fishing Syndicate

All-Purpose Composite Series (Casting)

A do-it-all composite casting blank built for surface iron, jigging, and live bait — engineered for West Coast versatility.

$350Buy Now
Bays & Lakes Graphite Series — Casting
Fishing Syndicate

Bays & Lakes Graphite Series — Casting

High-modulus graphite casting rod tuned for bass, calicos, and inshore precision.

$200Buy Now
Bays & Lakes Graphite Series — Spinning
Fishing Syndicate

Bays & Lakes Graphite Series — Spinning

Light-tip, fast-action graphite spinning rod for finesse presentations in bays and lakes.

$200Buy Now
FSEGL Jig Sticks (E-Glass 90J Series)
Fishing Syndicate

FSEGL Jig Sticks (E-Glass 90J Series)

Heavy-duty E-Glass jig sticks built to throw the iron all day and lay the wood on big game.

$300Buy Now
FSG-IS Inshore Graphite
Fishing Syndicate

FSG-IS Inshore Graphite

Inshore graphite blank engineered for halibut, bass, and bay fishing along the California coast.

$260Buy Now
FS E-Glass 100J Series
Fishing Syndicate

FS E-Glass 100J Series

Premium E-Glass 100J series — backbone for live bait, surface iron, and yellowfin work.

$400Buy Now
FSGL 100J DWS (S-Glass)
Fishing Syndicate

FSGL 100J DWS (S-Glass)

Deep-water-stick S-Glass flagship for hardcore offshore anglers chasing Pacific giants.

$600Buy Now
Composite Boat Rod Series — Spinning
Fishing Syndicate

Composite Boat Rod Series — Spinning

Composite boat rod with the lift to handle deep-drop and rockfish duty offshore.

$250Buy Now
Hoodie — OG Logo (Black)
Fishing Syndicate

Hoodie — OG Logo (Black)

Heavyweight black hoodie with the OG Fishing Syndicate mark. Built for early starts and long runs.

$50Buy Now
Hoodie — Grey Color Logo
Fishing Syndicate

Hoodie — Grey Color Logo

Premium grey pullover hoodie with full-color logo embroidery.

$60Buy Now
Hoodie — Blue Color Logo
Fishing Syndicate

Hoodie — Blue Color Logo

Deep blue hoodie with full-color FS logo. Coastal weight, all-day comfort.

$60Buy Now
FS Black Captains Jacket
Fishing Syndicate

FS Black Captains Jacket

Wind-cutting captains jacket. Black-on-black FS crest, cut for layering offshore.

$100Buy Now
FS Blue Captain's Jacket
Fishing Syndicate

FS Blue Captain's Jacket

Classic blue captains shell — built for the rail at first light.

$100Buy Now
Charcoal with Pink Mesh OG Logo
Fishing Syndicate

Charcoal with Pink Mesh OG Logo

Trucker hat — charcoal front, pink mesh back, embroidered OG logo.

$20Buy Now
Beanies
Fishing Syndicate

Beanies

Cuffed FS beanies. Warm hands, warm head, cold fish.

$20Buy Now
FS Blue Color Logo Shorts
Fishing Syndicate

FS Blue Color Logo Shorts

Quick-dry boardshorts with FS color logo print.

$50Buy Now
FS OG Black Logo Shorts
Fishing Syndicate

FS OG Black Logo Shorts

Black-on-black OG logo boardshorts. Built for the boat.

$50Buy Now
FS Culture Tee
Fishing Syndicate

FS Culture Tee

Premium tee repping the West Coast fishing culture.

$60Buy Now
Fishing Syndicate Reel Covers
Fishing Syndicate

Fishing Syndicate Reel Covers

Neoprene reel covers — protect your investment between bites.

$10Buy Now
Fishing Syndicate Rod Straps
Fishing Syndicate

Fishing Syndicate Rod Straps

Heavy-duty rod straps. Keep your sticks together and tangle-free.

$10Buy Now
FS Winn Grip
Fishing Syndicate

FS Winn Grip

FS-branded Winn grip overwrap for unmatched feel and control.

$10Buy Now
FS Branded Winn Wrap
Fishing Syndicate

FS Branded Winn Wrap

Premium Winn wrap kit branded with the FS mark.

$80Buy Now
View Full Catalog →
Sportfishing run at dawn

Brand Experience

Built Through Experience, Not Shortcuts.

Watch Mr. Syndicate and the FS crew put every blank through real conditions — from the kelp to the canyons.

Insert Fishing Syndicate Brand Video
Dana Landing tackle shop interior

The Local Authority

Dana Landing Knows Fishing.

Adjacent to the launch ramp on Mission Bay, Dana Landing is San Diego's true one-stop. Tackle, bait, fuel, deli, and the kind of bite reports you can only get from a crew that's on the water every day. From bass on the bay to yellowtail off the Coronados — we know what's running and what you need to land it.

20+
Years on Mission Bay
1000s
San Diego Anglers Served
7
Days a week, dawn to dusk

Shop by Category

Find your setup.

Rods

8 products available

Shop Rods →

Apparel

10 products available

Shop Apparel →

Accessories

4 products available

Shop Accessories →
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A premium West Coast partnership. Fishing Syndicate's precision-engineered rods — built by lifelong anglers, tested from the kelp lines off La Jolla to the deep-water grounds of Baja — are now stocked at Dana Landing in Mission Bay, San Diego. Stop by, talk gear, and gear up.

From the Dock

What anglers are saying.

4.9 / 5· Google Reviews
"I've been buying tackle at Dana Landing for fifteen years. Stocking Fishing Syndicate is the best move they've made. The 100J DWS pulled a 60 lb yellowfin off Coronado without flinching."
Mike Hernandez
Local Captain · Mission Bay
"The Bays & Lakes Graphite Casting is the most sensitive stick I've fished in years. Picked one up at Dana, fished it the next day, won the local club tourney. No exaggeration."
Sarah K.
Tournament Bass Angler
"Dana Landing knows fishing. Pair that with FS rods and you've got everything you need before a Baja trip. Stocked, fueled, and rigged in one stop."
Ramon V.
Long Range Regular

Visit Dana Landing

Stop in. Talk gear. Gear up.

See the Fishing Syndicate lineup in person at our Mission Bay shop. Demo the rods, get matched to the right setup, and walk out ready for the next bite.

2590 Ingraham St
San Diego, CA 92109
(619) 226-2929
Get Directions Call the Shop

FAQ

Questions, answered.

Fishing Syndicate rods are stocked at Dana Landing in Mission Bay — 2590 Ingraham St, San Diego, CA. You can also shop the full catalog online and have items shipped or held for pickup.

Shop Fishing Syndicate at Dana Landing.

Premium rods. Local trust. One stop, one shop, everything you need before the next run.

Shop the Lineup Visit the Shop